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GIVE YOUR BIKE AN UPGRADE

End of season sales means there's no better time SHOP COMPONENTS

WINTER IS COMING

SHOP WINTER

MARMOT OUTERWEAR NOW IN STOCK

Apparel for everyone. SHOP MARMOT

New Season. New Faction.

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DISCOVER THE COLLECTION

Nordica, Blizzard, and Tecnica

SHOP ALPINE

FREE & ORIGINAL SINCE 1962

Leave no snow untouched.

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BE PREPARED TO PLAY

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Performance has never looked so good

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Discover our products

Devinci Devinci, E-Spartan Lite Bosch SX Smart MX GX ASX

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Devinci, E-Spartan Lite Bosch SX Smart MX GX ASX

LIGHT ASSIST. BURLY CAPABILITY. Handcrafted in Canada
Big b..

C$9,999.00

Sale-34%

Rocky Mountain Bicycles (Canada) Rocky Mountain, Slayer, Carbon C70 Large 2020 Custom

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Rocky Mountain, Slayer, Carbon C70 Large 2020 Custom

Built to conquer the rowdiest terrain, the Rocky Mountain Sl..

C$7,995.00 C$5,299.00

Sale-33%

Devinci Devinci, Troy A29 Deore 12s 2024

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Devinci, Troy A29 Deore 12s 2024

One bike, zero excuses. The Troy is a quiver killer. In its ..

C$4,099.00 C$2,742.30

Sale-42%

Louis Garneau Louis Garneau, Gros Louis 3

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Louis Garneau, Gros Louis 3

Fatbikes aren't a trend, they're here for the long run.

C$1,849.99 C$1,072.50

Faction Faction, Studio 3 2026

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Faction, Studio 3 2026

The Studio 3, with its 112-mm waist, perfectly balances perf..

C$999.00

Faction Faction, Prodigy 2 2026

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Faction, Prodigy 2 2026

The Prodigy 2 is a timeless fan favorite and best-seller, an..

C$849.00

Faction Faction, Agent 3 2026 Orange

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Faction, Agent 3 2026 Orange

The multiple award-winning Agent 3 touring ski features a li..

C$999.00

Sale-30%

Blizzard Blizzard, Anomaly 94 2025 Petrol/ Caramel

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Blizzard, Anomaly 94 2025 Petrol/ Caramel

Let’s face it: Not every day is a powder day. A wolf in sh..

C$849.95 C$594.96

Sale-33%

Sweet Protection Sweet Protection, Heat RIG™ Reflect

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Sweet Protection, Heat RIG™ Reflect

Striking the perfect balance between sport and fashion, the ..

C$150.00 C$100.99

Sale-20%

Sweet Protection Sweet Protection, Volata Helmet

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Sweet Protection, Volata Helmet

The Volata represents the latest in FIS approved race helmet..

C$319.99 C$255.99

Sale-45%

Atomic Atomic, Backland Pro Ws 2024

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Atomic, Backland Pro Ws 2024

The perfect choice for female all-round ski tourers seeking ..

C$899.99 C$498.99

Brodie Brodie, Omega 1.1

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Brodie, Omega 1.1

Building on the success of the Bolt but with the added power..

C$899.00

Brodie Brodie, Torque 2.0

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Brodie, Torque 2.0

Steel simplicity to take you beyond gravel!
The Torque 2.0..

C$1,599.00

Nordica Nordica, Alpine Perform Poles Red/Black

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Nordica, Alpine Perform Poles Red/Black

The Nordica Alpine Preform poles are durable, reliable alumi..

C$59.95

Nordica Nordica, Pro Machine 130 2026

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Nordica, Pro Machine 130 2026

Built to get the most out of all conditions, the Promachine ..

C$799.95

Tecnica Tecnica, Zero G Tour Pro Ws

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Tecnica, Zero G Tour Pro Ws

When it comes to downhill performance, we don’t compromise..

C$949.99

Sale-40%

Fubuki Fubuki Niseko 2.0

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Fubuki Niseko 2.0

We know you have tried on at least one pair of winter boots ..

C$179.95 C$107.97

Sale-42%

Louis Garneau Louis Garneau, Gros Louis 3

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Louis Garneau, Gros Louis 3

Fatbikes aren't a trend, they're here for the long run.

C$1,849.99 C$1,072.50

Fubuki Fubuki, Niseko 3.0

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Fubuki, Niseko 3.0

Niseko 3.0 is an updated and, in many ways, improved version..

C$179.95

Sale-60%

100% 100%, Status DH/BMX Helmet, Youth

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100%, Status DH/BMX Helmet, Youth

The STATUS Downhill/BMX helmet redefines the standards for w..

C$228.00 C$91.20

Sale-30%

Blizzard Blizzard, Anomaly 94 2025 Petrol/ Caramel

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Blizzard, Anomaly 94 2025 Petrol/ Caramel

Let’s face it: Not every day is a powder day. A wolf in sh..

C$849.95 C$594.96

Sale-50%

Rocky Mountain Bicycles (Canada) Rocky Mountain, Altitude Carbon Frameset 2022

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Rocky Mountain, Altitude Carbon Frameset 2022

Race circuits or Sunday Shreds, the Altitude has you covered..

C$4,829.00 C$2,414.50

Sale-50%

Smith Smith, Maze MIPS

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Smith, Maze MIPS

Boots, helmet, goggles, gloves, pass. The morning checklist ..

C$180.00 C$90.00

Sale-40%

Rocky Mountain Bicycles (Canada) Rocky Mountain, Instinct Alloy Frame (No Shock) - 2023

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Rocky Mountain, Instinct Alloy Frame (No Shock) - 2023

If you’re looking for one bike that does it all, look no f..

C$1,649.00 C$995.00

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Gearhub Ambassador Steve Kelly Crushes Fernie’s Trail to Ale Challenge — TWICE!

Gearhub Ambassador Steve Kelly Crushes Fernie’s Trail to Ale Challenge — TWICE!

Here in Fernie, we know a thing or two about epic trails, big climbs, and well-earned descents. But if there's one local challenge that truly puts mou...

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GearHub Sports x Fernie Trails Alliance: Volunteer Recognition Program Returns!

GearHub Sports x Fernie Trails Alliance: Volunteer Recognition Program Returns!

We’re thrilled to announce that Gearhub Sports x FTA Volunteer Recognition Program is back for another season — and it’s better than ever!...

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Cross Country Weapon: Racing the Salty Dog on the Rocky Mountain Element

Cross Country Weapon: Racing the Salty Dog on the Rocky Mountain Element

The 23rd annual Salty Dog Enduro in Salmon Arm delivered everything you could want in a spring XC race—fast pace, fresh trails, and fierce competiti...

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