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BC's #1 Rocky Mountain Bicycle Dealer
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Ride Concepts

Ride Concepts W's Traverse

Accounting for the shape of the female foot, the Traverse ut..
C$259.99

Ride Concepts, Men's Transition

These capable, high-performance, all-mountain shoes are desi..
C$259.99

Ride Concepts, Mens TNT

Bring on the big mountains because this bomber shoe just got..
C$239.99

Ride Concepts, Ws Skyline

Packed with comfort enhancing features like an asymmetrical ..
C$219.99

Ride Concepts, Mens Powerline

Packed with comfort enhancing features like an asymmetrical ..
C$219.99

Ride Concepts, Ws Hellion Elite

The no compromise, lightweight, all mountain women's flat pe..
C$209.99

Ride Concepts, Mens Hellion Elite

The lightweight, no compromise, all mountain flat pedal shoe..
C$209.99

Ride Concepts, Ws Hellion

For hard-charging riders who seek out the gnarliest conditio..
C$199.99

Ride Concepts, Mens Vice Mid

Building upon Vice, our popular lifestyle-inspired dirt jump..
C$179.99

Ride Concepts, Ws Wildcat

Featuring cranked up stability and ankle protection, it's a ..
C$179.99

Ride Concepts, Mens Wildcat

Featuring cranked-up stability and ankle protection, it's a ..
C$179.99

Ride Concepts, Youth Wildcat

Featuring cranked-up stability and ankle protection, it's a ..
C$159.99

Ride Concepts, Ws Vice

Vice introduces our RC Fuzion outsole - an inverse, gradient..
C$149.99

Ride Concepts, Men's Vice

Developed with Kyle Strait and our dirt jump, slopestyle and..
C$149.99

Ride Concepts, Ws Livewire

This is your daily driver, wear-everywhere, tough-as-nails, ..
C$149.99

Ride Concepts, Mens Livewire

This is your daily driver, wear-everywhere, tough-as-nails, ..
C$149.99

Ride Concepts, Youth Vice

Vice introduces our RC Fuzion outsole - an inverse, gradient..
C$129.99

Ride Concepts, Youth Livewire

This is your daily driver, wear-everywhere, tough-as-nails, ..
C$129.99
Fernie's Award-Winning Outdoor Sports Store
BC's #1 Rocky Mountain Bicycle Dealer
Find Canada's Best Deals on Gear!